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Paradigm Publishing - Life before | Cooperation Adidas: Gatefold brochure
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Life Before

Paradigm Publishing in cooperation with Adidas

Project description

Gatefold brochure with CD

„How can we explore the idea of life before climate changes our relationship to the world and destroys it beyond repair?“ This is the question addressed in the gatefold brochure LIFE BEFORE by Paradigm Publishing. In cooperation with Adidas, a concept has been created that offers a group of fourteen artists and writers the opportunity to express themselves freely on questions of ecological transformation. The artists come from very different walks of life and therefore have very different aesthetic forms of expression.

In addition to the content concept, the technical implementation is also convincing. What is very special is that there are sixteen fully black printed pages in the content, which only allow the content to be seen through the deep embossing of the typography. In addition, there are some pages in the content that can be folded out to the right, as well as pages made of transparent paper. On the U5 of the 6-page cover with front flap, a sheet with slot punching for holding a CD made of a 300 g/m² through-dyed uncoated paper has been glued. The book block is thread-stitched and bound into the 5-fold grooved cover with hollow spine. An all-round successful product, in our opinion.

Blind embossing as a stylistic device on title and contents pages

Special features at a glance

  • Gatefold brochure with CD
  • Blind embossing of the typography on the title
  • Transparent paper pages in the content
  • Fold-out pages in the content
  • Black printed pages with deep embossing of the typography
  • Slot punching for CD
  • Thread-stitching
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