optimal media looks back on a successful business year

12. January 2018

optimal media generated 121 million euros in the past business year (1 October 2016 – 30 September 2017) and looks back on another positive year in terms of business development and excellent sales figures. This result is based on optimal media’s strong vinyl production and consistent growth in the company’s print and logistics business.

optimal media produces CDs, DVDs, Blu-rays and vinyl records, multimedia printing and packaging, photo and art books, exquisite book editions, catalogues and magazines for customers worldwide. The three big major music labels, Warner Music, Universal and Sony, have come to rely on Optimal as a service provider for a majority of their productions, box sets and elaborate editions. Last year we produced CDs and vinyl records for Ed Sheeran, Pink, Miley Cyrus, George Harrison, The Beatles, David Bowie, Rammstein, Die Toten Hosen and Helene Fischer, among others.

In the print sector, optimal has implemented a large number of projects for renowned publishing houses and companies, among them books for Callwey Verlag, Mack Books, Distanz Verlag, ZS Verlag and Edel Verlag as well as magazines for Gruner + Jahr Verlag, Axel Springer Verlag, Cunard Line, Hapag Lloyd and Lufthansa.

As part of an extensive cooperation project with Universal Music Group, optimal has operated as a logistics service provider for the storage and global logistics of vinyl products released by the music industry’s market leader since 2017.

One of the biggest investment projects in the company’s history will be finalised in the first quarter of the year, allowing optimal media to extend its capacity and expand its product portfolio in the printing, print finishing and enhancement sectors. This applies in particular to our vertical manufacturing integration for the production of books and bound print products.  In addition, the company is also expanding its storage capacity and logistics services.

optimal media currently employs more than 750 staff members and is committed to its apprenticeship programme. The company received the “TOP Apprenticeship Employer” award from the IHK chamber of industry and commerce of Neubrandenburg in 2017 and the print industry’s Druck- & Medien Award as “Apprenticeship Employer of the Year”.

optimal media has launched its own recruitment website www.arbeiten-am-see.de featuring current job offers for skilled employees, job starters, lateral entrants and apprentices.[0] In addition, the website provides interesting insights and information about living in the Müritz area and working at optimal media.